I think illustration as a discipline
overlaps with so many other forms of art practice. For example someone who
enjoys more pattern-based illustration applicable to clothing or textiles could
be seen as nearly a surface pattern designer. For me, I think my illustration practice overlaps with both design and fine art. I enjoy simplicity and graphic imagery, but recently my work has become more self-indulgent in its content – illustrating an experience,
feeling or observation.
In some ways the differentiation between personal practice and client-led or live briefs has clarified to me the benefits of being a freelance illustrator. If I were able to sustain a life in which I could make personal work, and fund myself through client directed briefs this would bring a lot of job fulfilment. On top of this, there is no reason why these two forms of practice could not overlap. An especially open brief or a company that suits my own personal practice could cause the two to merge – money and drawing what I would like to draw!
In some ways the differentiation between personal practice and client-led or live briefs has clarified to me the benefits of being a freelance illustrator. If I were able to sustain a life in which I could make personal work, and fund myself through client directed briefs this would bring a lot of job fulfilment. On top of this, there is no reason why these two forms of practice could not overlap. An especially open brief or a company that suits my own personal practice could cause the two to merge – money and drawing what I would like to draw!
I understand that this sounds quite bad - as it is essentially the realisation that I enjoy doing what I want to do, rather than working with in the confines of a commercial brief and this does not offer much hope for the professionalisation of my practice. On reflection, however, I did enjoy working on briefs such as Penguin Random House and Secret 7". I think this is because the briefs offered a set content, but ultimately the final outcome was defined by my own personal interpretation of that content and any relevant research. The breadth of themes and possible visual content offered the opportunity for more in-depth concept generation as well as injecting my own sense of authorship and tone of voice to the final outcomes - as apposed to more commercial briefs like Dog Trust that had a more clearly defined tone of voice to be fulfilled.
Things to think about moving forward:
- Maintain a balance between professional and self-initiated briefs to keep yourself engaged in your practice and to facilitate more authentic progression.
- Let projects develop naturally - draw something for fun and then find a purpose/context for it.










